CXG becomes GBPO Solutions Accredited Member, reinforcing South Africa’s trusted BPO value proposition

CXG becomes GBPO Solutions Accredited Member, reinforcing South Africa’s trusted BPO value

South Africa’s Business Process Outsourcing (BPO) sector is on a growth trajectory, creating over 10 000 new jobs in the past year and attracting R3.6 billion in foreign direct investment. As global demand for high-quality, cost-effective talent intensifies, the country is cementing its position as a leading destination for international companies seeking highly skilled professionals and scalable business solutions.

Now, the GBPO Solutions Accreditation has been introduced as the world’s first independent, dedicated BPO accreditation, designed to bring transparency to partner selection and elevate delivery standards across the sector.

“Accreditation matters because it proves what clients experience day to day. Our teams build integrated, omni and opti-channel operations that improve customer satisfaction while reducing costs and complexity in large environments. Independent validation from GBPO confirms that our governance, controls, and technology stack meet the standard that global brands expect,” says Brandon Meszaros, CEO of CXG.

“Most of our customers have been with us for more than a decade. We are especially proud with 25 years of supporting Nando’s across South Africa and international markets. Longevity only happens when service, reliability, and commercial value move together.”

David Neale, Founder and CEO of GBPO Solutions, says: “The accreditation exists to make BPO buying more transparent and to reward providers that can prove consistent quality. We are pleased to welcome CXG to the GBPO Solutions Accreditation Network following a successful assessment.”

With 27 years in the market, a team of more than 1,000 colleagues, four South African sites (two in Johannesburg and two in Cape Town), and multiple awards, CXG delivers on-demand, integrated customer experience for more than 100 corporate brands. The group specialises in customer experience strategy, process development, technology innovation, and learning and development, and operates within DSG’s broader “Doing Something Great” mission.

Beyond operational performance, CXG continues to invest in impact sourcing and youth employment, supporting South Africa’s role as a skills hub for global customer operations. Many of its contact centre professionals are first-time job entrants who gain accredited training, mentorship, and digital literacy through CXG’s development programmes. This reflects the group’s belief that sustainable growth comes from pairing world-class service delivery with social impact, helping people build lifelong careers in customer experience.

South Africa continues to offer a trusted and affordable destination for global customer operations, supported by strong infrastructure, deep talent, and mature governance. GBPO’s model reinforces that value by independently validating providers and recommending only accredited members to buyers.

The GBPO Solutions assessment takes a comprehensive view of how a provider works. It evaluates the strength of its people practices. This includes recruitment, training, leadership, and employee wellbeing. It also examines the organisation’s processes and policies, including operational governance and compliance, as well as business continuity planning. In addition, the accreditation reviews the technology environment, covering platforms, data management, and security. Together, these criteria create a clear, auditable benchmark for operational excellence and transparent, long-term partnerships.