Award-winning South African CX partner

We create meaningful experiences that change lives

CXG delivers people-first BPO, BPaaS and omni-channel customer experiences for more than one hundred leading brands, blending technology, talent and operational excellence.

100+

Brands supported

24/7/365

On-demand CX delivery

27+ years

Proven experience

Omni

Voice · Chat · Email · Social · Digital

Who we are

South African-born CX specialists trusted to deliver for the world’s leading brands

Customer Experience Group (CXG) is a South African delivery partner blending people, process and technology to build resilient customer relationships. From on-demand contact centre operations to AI-enabled automation, we help global brands scale with confidence and compliance.

  • World-class talent with neutral accents, low attrition and cultural alignment.
  • Reduce operating costs by 50–60% compared to UK FTEs without sacrificing quality.
Explore our capability
CXG leadership collaborating around a laptop
27+ years of CX innovation

People-powered, tech-enabled delivery

Our Cape Town and Johannesburg teams operate as an extension of your brand, bringing deep vertical expertise, accredited training pathways and rigorous QA to every interaction. We engineer omni-channel experiences that unify voice, chat, email, social and self-service with a single source of truth.

  • Compliance-first operating model aligned to POPIA and GDPR.
  • Cloud-native platforms, intelligent routing and analytics embedded in every programme.
  • Flexible, outcome-based commercials structured around CSAT, FCR, retention and revenue metrics.
Flexible On-demand

Scale up or down quickly while maintaining predictable cost and quality.

Skilled Talent

Pan-African teams with deep domain expertise and strong quality assurance.

Award-winning

Recognised by BPESA, CapeBPO, CEM Africa and Contact Centre World.

Outcome Focused

We commit to KPIs ranging from AHT and CSAT to FCR, sales and retention.

What we do

A flexible CX stack designed to meet every moment

From high-touch human conversations to AI-enabled automation, CXG blends people, process and platforms to deliver measurable outcomes at enterprise scale.

01

Omni-channel Support

Voice, chat, email, WhatsApp and social care delivered through unified workflows, intelligent routing and consistent brand tone.

Outcomes We Deliver

Measurable CX gains across every programme

70%+
Self-service containment

Automated and digital-first journeys resolve the majority of contacts without human hand-off.

300+
Jobs created

Recent expansion waves have added more than three hundred new CX careers across South Africa.

90%+
Customer satisfaction

Continuous QA, VOC and analytics keep experience scores above 90 percent for leading brands.

90%+
Employee experience

Engagement, coaching and wellness programmes maintain world-class employee sentiment.

50–60% cost savings

South African delivery unlocks up to 60% savings versus UK FTEs without sacrificing CSAT, compliance or continuity.

300k+ CX professionals

English-proficient, culturally aligned talent with accredited training pipelines and impact sourcing partnerships.

R3.6bn FDI captured in 2024

Fresh investment and government incentives continually upgrade real estate, connectivity and support ecosystems.

Top global destination

Consistently ranked among the world’s best CX locations for quality, resilience and customer empathy.

A continuous track record of industry recognition and client impact from 1998 through today.

2025Finalist

BPESA Top BPO Operator

BPESA · Service Provider
2025Finalist

CapeBPO Best Service Provider

CapeBPO · Service Provider
2024Winner

CEM Africa Best CX Team

CEM Africa · CX Team
2024Winner

CapeBPO Best Service Provider

CapeBPO · Service Provider
2024Winner

BPESA Best Service Provider

BPESA · Service Provider
2023Finalist

CapeBPO Top Technical Innovation

CapeBPO · Innovation
2023Winner

BPESA National Top Service Provider

BPESA · Service Provider
2022Finalist

BPESA Best Outsourcing Partnership & Shared Services

BPESA · Partnership
2021Ranked #2 Globally

Contact Centre World Best Partnership

Contact Centre World · Partnership
2021Ranked #1 EMEA

Contact Centre World Best Partnership

Contact Centre World · Partnership
2019Finalist

Engage UK Best Outsourced Partnership

Engage UK · Partnership
2019Winner

BPESA Best Impact Sourcing & Service Provider

BPESA · Service Provider
2018Finalist

BPESA Best Outsourced Contact Centre

BPESA · Service Provider
2017Winner

BPESA Best Outsourced Contact Centre, Best Use of Social Media & Technology Innovation

BPESA · Service / Innovation
2016Winner

BPESA Best Outsourced Partnership

BPESA · Partnership
2016Finalist

BPESA Best Use of Social Media

BPESA · Innovation
2016Winner

CCMG Best Outsourced Partnership

CCMG · Partnership
2016Finalist

MTN App of the Year

MTN · Innovation
2015Winner

MMA Smarties (PPC & TransUnion)

MMA Smarties · Marketing
2015Finalist

CCMG Best Outsourced Partner

CCMG · Partnership
2015Winner

BPESA Regional & National Contact Centre

BPESA · Service Provider
2014Finalist

Mobile App of the Year

Industry · Innovation
2013Winner

Mobile App of the Year

Industry · Innovation
2010Finalist

Innovation Award

Industry · Innovation
2009Winner

Nedbank Exporter of the Year

Nedbank · Export
2008Winner

CCMG Technical Innovation Award

CCMG · Innovation
2008Winner

CCMG Best Service and Non-innovation Award

CCMG · Service Provider
2008Winner

Best WASP Customer Service

Industry · Service
2007Winner

MMA Mobile Marketing Award

MMA · Marketing
2007Winner

Gold Award Service Excellence

Industry · Service
2007Winner

Gold Award Service Excellence (repeat)

Industry · Service
2007Winner

Ask Africa Customer Service Delight

Ask Africa · Service
2006Winner

Technology Top 100

PMT · Innovation
2006Winner

PMT Service Excellence Award

PMT · Service
2005Winner

Service Solution Award

Industry · Service
2005Winner

City of Johannesburg Innovation Award

City of Johannesburg · Innovation
2005Winner

PMT Technology Top 100

PMT · Innovation
2004Winner

Public Sector Award for the Independent Electoral Commission

Industry · Public Sector
2004Winner

Mobile WASP Award

Industry · Innovation
2002Winner

Age of Innovation Award

Industry · Innovation
2001Finalist

Age of Innovation Award

Industry · Innovation
2001Winner

Best Use of Technology Contact Centre

Industry · Technology
2000Winner

Best Online Mall & Retail Site

Industry · Ecommerce
1999Winner

Best Online Grocery Store (Click n Pay)

Industry · Ecommerce
1998Winner

digitalmall.com Best ecommerce Enabler

digitalmall.com · Ecommerce
Where We Operate

Strategic CX hubs across Johannesburg and Cape Town

Hybrid delivery across Gauteng and the Western Cape keeps us close to customers, talent and resilient infrastructure.

Parkhurst operations hub

Parkhurst

15 6th Street, Parkhurst, Johannesburg, South Africa

Rosebank Johannesburg office

Rosebank, Johannesburg

Unit 4, 158 Jan Smuts Ave, Rosebank, Johannesburg, South Africa

Newtown Johannesburg office exterior

Newtown, Johannesburg

9 Ntemi Piliso, Ferreirasdorp, Johannesburg, South Africa

Century City Cape Town office

Century City, Cape Town

15 Edison Way, Century City, Cape Town, South Africa

Mutual Park Pinelands office

Mutual Park, Cape Town

Jan Smuts Drive, Pinelands, Cape Town, South Africa

Ready to level up your CX?

Speak to our team about on-demand CX, CCaaS, AI and digital transformation that scales with your business.